Our commitment to responsible marketing and advertising extends across TV, print, online, radio, mobile, and social media. In addition, we work to ensure our marketing content is respectful, inclusive, and safe.
We base our efforts on the following principles:
In all our operations across the U.S. and Canada, Post has pledged not to market any product to children under 13 unless it aligns with the nutritional guidelines set by the Children’s Food and Beverage Advertising Initiative (CFBAI).
As a member of CFBAI, we share a commitment with our food industry peers to not market any product to children under 13 that do not meet these standards.
We also do not advertise any product on content or programs primarily intended for children under six, irrespective of the product’s nutritional value.
We refrain from directly advertising food or beverage products within pre-K to 12th grade school environments. This commitment includes not displaying food brands, products, or logos on school equipment, signage, scoreboards, or posters and not marketing foods by giving away product samples or branded merchandise, educational resources, or any other materials in schools.
Post Consumer Brands is committed to responsibly and transparently managing and handling your personal data. For more information, please read our Privacy Notice.
Post Consumer Brands also strictly adheres to the Children’s Online Privacy Protection Act (“COPPA”), which governs how personal information is collected from children under 13 and used online in the United States, along with all other relevant privacy laws worldwide. We avoid using online behavior-based advertising methods when targeting children.
Making delicious food accessible for all starts with our corporate initiatives. Check out the 2024 Post Holdings Sustainability Report to review efforts towards making a positive impact on the environment and our communities––and our plans to come in 2025.
We are proud to announce our partnership with the Battle Creek Battle Jacks in Michigan! Check out what’s in store for the community.
Post Consumer Brands donated $500,000 to Second Harvest Heartland to benefit the Make Hunger History initiative.